	Personal Note
	Featured Article
	Leadership Coaching eBook
	About Jacqueline

August, 2014

You received this mailing because you signed up for my newsletter or one of my free reports. To unsubscribe, please scroll down to the end of the page.

Be sure to add email address to your whitelist or email friends list so you don't miss any issues!

Dear *|FNAME|*,

The “No-Make-up Selfie” campaign (#nomakeupselfie) is clever for several reasons, not the least of which is the millions raised for breast cancer research. All over social media, women have turned the camera on themselves and are embracing unabashedly their inner au naturale.

In the spirit of this movement, this month’s newsletter invites you to jump into the looking glass and take stock of who you are as a leader (Strengths and Weaknesses), and to identify possibilities for change or advancement (Opportunities), and the challenges in your way (Threats).

SWOT... Look familiar? We tend to think about a SWOT assessment in context of our businesses. When, however, was the last time you did one for yourself? Our featured article tees up why completing a personal leadership SWOT assessment is important, and provides you with a tool for doing so.

Enjoy your reflection, with or without make-up!

Jacqueline Franklin
IPEC Certified Professional Coach
Energy Leadership Master Practitioner

Coach2Growth delivers leadership coaching, business strategy and marketing consulting for business women who want to achieve more, be recognized, and grow and prosper fearlessly.

Mirror, Mirror on the Wall...

When’s the last time you looked in the mirror? I don’t mean that last minute look in the mirror for something green between the teeth after a lunch meeting. I’m asking figuratively, about your business and your personal leadership capabilities. In other words, have you taken stock recently of your:

Strengths
Weaknesses
Opportunities
Threats?

Or, in business acronym vernacular, have you conducted a SWOT analysis lately?

A SWOT analysis offers you both the positives (Strengths and Opportunities) and the challenges (Weaknesses and Threats) facing your business, as well as your leadership competencies. Like looking in the mirror, sometimes the dark circles under the eyes tell us that we need more sleep. But, better to know before you nod off in that very important meeting a couple days later.

A SWOT analysis is simple and fast to complete. The value of doing one for your business and one for your personal leadership capabilities is that you can identify themes between the two. So, for instance, if one of your business strengths is “Client satisfaction” and you’ve indicated that one of your leadership strengths is “Interpersonal skills and/or emotional intelligence,” you can connect the dots and work to leverage those strengths wherever possible.

At the same time, if one of your leadership weaknesses is “Operational execution,” you may notice a connection to a weakness in your business, like “Slow to scale.” While some of these connections are obvious, some may be welcome “ah-ha’s!”

It can be challenging to be completely objective when doing a SWOT analysis. Like looking in the mirror, we are sometimes our worst enemy. It may be useful to get a business comrade you trust to provide some objective feedback.

A SWOT analysis is designed to help you see yourself and your business a little more clearly.

Download the SWOT Analysis tool here and try it out!

If you like this and are interested in reading more, please visit the Coach2Growth blog.

This just in: The Coach2Growth Leadership Coaching eBook.

Here is your quick-read guide for those who want to understand more about what is leadership coaching, who will benefit, and how to get the most from a coaching engagement with a professional coach.

Jacqueline blends years of strategic and practical business experience with global companies and her enthusiasm to help leaders, organizations and teams realize their full potential by partnering for success. She has worked with company leaders and individual contributors who want to achieve more, be recognized, and prosper fearlessly.

Jacqueline has been a natural and compassionate champion, mentor and coach to women throughout her career. She served on the board of Girls Inc. of Lynn for six years, and is a member of The Boston Club (one of the largest communities of women executives and professional leaders in the Northeast).

Jacqueline has an MBA and is a Certified Professional Coach (CPC), having completed her training in the premier accredited International Coaching Federation (ICF) certification program through the Institute for Professional Excellence in Coaching (IPEC). She is also certified as an Energy Leadership Index-Master Practitioner (ELI-MP).

Coach2Growth delivers leadership coaching, business strategy and marketing consulting for business women who want to achieve more, be recognized, and grow and prosper fearlessly.

Subscriptions
To subscribe to this newsletter, go to Coach2Growth newsletter