Brand YOU

Brand YOU

What is meant by your leadership brand and why it’s important? For starters, your leadership brand is how you convey value. It’s the distinct set of talents and personality traits for which you are known. Your leadership brand is reinforced by how you “show-up” and behave on a daily basis. If I were to ask you to select key words to describe the leadership brand of Elon Musk, for instance, you’d … [Read more...]